Privacy Policy

Effective Date: July 1, 2025


This Privacy Policy governs your experience at https://ashantigumbo.com (the “Site”),  Ashanti Gumbo® is a brand of Ashanti Gumbo Inc. and operated by Polymath Genius Mass Media, LLC which are subsidiaries of Generational Integrity Trust Group. (“we,” “us,” or “our”). It applies to all visitors and registered users (“you”), regardless of your location in the world.

We honor your right to privacy, spiritual sovereignty, and digital protection — whether you’re just visiting, purchasing a service, or joining our deeper offerings.

1. What Is Personal Data?

“Personally Identifiable Information (PII)” means data that can be used to identify, locate, or contact an individual. This includes, but is not limited to:

  • Full name, email, phone number
  • Billing or shipping addresses
  • Social media profile data
  • IP address, browser info, and cookies
  • Payment or financial data (processed securely via third parties)

We do not knowingly collect sensitive personal data (e.g., health, race, or religious views) unless voluntarily submitted and securely stored.

2. What We Collect & Why

We may collect the following:

  • Contact info from forms or checkouts
  • Social media handles or bios you provide
  • Analytics and site usage data
  • Purchase and payment information
  • Device, IP, and browser information

We use this data to:

  • Provide services and process orders
  • Send newsletters or marketing (only with consent)
  • Improve Site functionality and offerings
  • Respond to inquiries and feedback
  • Track and measure campaign effectiveness

You may withdraw consent at any time. We never sell your data.

3. How We Collect It

Your information is collected through:

  • Web forms you complete
  • Email opt-ins
  • Analytics tools and pixels
  • Cookies and session tracking
  • Payment processors (e.g., Stripe or PayPal)

4. Who We Share With (Only as Needed)

We only share your data with:

  • Trusted service providers (e.g., MailerLite, WordPress, Google, Meta)
  • Secure payment gateways (e.g., PayPal, Stripe)
  • Legal authorities, if required by law

We do not sell, trade, or disclose your personal data without your consent.

5. Use of Tracking Technologies (Facebook Pixel & Google Analytics)

We use third-party tracking tools to measure traffic, ad effectiveness, and tailor offerings:

  • Meta (Facebook) Pixel: Tracks user behavior after clicking Meta ads; helps with audience building and ad performance
  • Google Analytics: Provides insights into traffic and visitor behavior
  • Google Tag Manager: Helps organize tracking tools
  • MailerLite: Tracks email campaign performance and links clicked

These tools may collect:

  • Pages visited
  • Duration of visits
  • Device/browser type
  • IP address
  • Referral sources
  • Conversion actions

This data is anonymous to us but may be linked to your profile on those third-party platforms.

6. Your Choices: Opt-Out & Data Rights

You may:

You may also contact us anytime to:

  • Access or update your data
  • Request deletion of your data
  • Object to data use
  • Transfer your data to another provider
  • Withdraw marketing consent

📧 admin@ashantigumbo.com

7. Cookie Policy Summary

We use cookies to:

  • Remember your settings
  • Secure user sessions
  • Analyze site performance
  • Improve user experience
  • Power retargeting ads (with consent)

You will see a cookie banner when you first visit the Site, allowing you to accept or decline non-essential cookies.

You may also manage your cookie preferences anytime via browser settings or our Cookie Policy Page

8. Data Storage & Security

We use:

  • SSL encryption
  • Secure hosting environments
  • Encrypted payment gateways
  • Password-protected employee access
  • Regular security audits

Despite our best efforts, no digital transmission is fully immune. If a breach occurs, we will notify you within 72 hours as per GDPR/CCPA compliance.

9. International Data Transfers

We operate in the United States but serve users worldwide. Your data may be processed in jurisdictions with different data laws. We ensure international transfers comply with:

  • Standard Contractual Clauses (EU)
  • UK and Canadian data transfer frameworks
  • Any additional legal mechanisms required by your region

10. Data Retention

We retain your data only as long as necessary for:

  • Providing services
  • Legal and tax obligations
  • Maintaining purchase or support history
  • Improving user experience

If you request deletion, we will remove your data or anonymize it unless lawfully required to keep it longer.

11. Children’s Privacy

We do not knowingly collect data from anyone under 18 years old. If we learn that we’ve received personal data from a child, we will delete it promptly. Parents or guardians, please email us if you believe your child has submitted information.

12. Changes to This Policy

We may update this Privacy Policy to reflect legal updates or service changes. All updates will be posted on this page, and major changes will be emailed to active subscribers.

13. Third-Party Links

Our Site may include links to external platforms. Once you leave our domain, their privacy policies and terms apply. We encourage you to review them carefully.

14. Your Global Rights Summary

Whether you’re in California, Canada, the UK, the EU, Africa, Asia, or the diaspora — you have:

  • The right to know what data we collect
  • The right to access and receive a copy of it
  • The right to correct or update it
  • The right to delete or anonymize it
  • The right to object or restrict processing
  • The right to file a complaint with your data authority
  • The right to withdraw consent at any time

15. Contact Us

If you have any questions, concerns, or requests regarding your data or this policy, please contact:

📧 admin@ashantigumbo.com
🕊️ Subject Line: “Privacy Request”

Thank you for being here. We honor your presence, your data, and your trust. Your journey is sacred. Your digital life should be protected just as tenderly.